Think-Act-Connect through Smart Transport...
Smart
Transport is integral to an efficient and effective logistics eco-system. It is
hard to define Smart Transport but Ernst & Young offers a definition of
Smart Transport that is fairly close to reality.
“Smart Transport is technology
enabled and demonstrates inter-connectivity. The members of a smart transport
network can not only communicate with each other but also seek responses, send
signals and effectively use big data to provide smart transport solutions"
There are obviously 3 essential features of a Smart Transport System:
·
Think: A smart
transport system needs to be properly envisaged and thought through so that it
addresses the core transport need and also throws up gigabytes of data that can
be mined for making the transport solution smarter and slicker. The Smart
Transport system needs to be endowed with the ability to handle the traffic and
the complexities of the transport system well into the future.
·
Act;
Implementation is the key to a Smart Transportation system. Firstly, the smart
transportation should be designed keeping the cost in focus so that the returns
can be derived over a period of time at a reasonable price. Secondly, the Smart
Transportation system needs to be scalable in a linear fashion so that future
demand does not call for a radical restructuring of the core system. Lastly,
the implementation should ensure that it is adaptable to technological change.
·
Connect: This is what
actually makes the Transport System smart. A connected transport system is one
that throws critical data points at different nodes of the transport system. It
also seeks feedback from the different nodes and also has an auto-response
mechanism designed to make the system a continuous learning mechanism that is
constantly improving.
Smart
transport systems normally have a wide definition. They pertain to smart
cities, they pertain to export hubs and they also pertain to metros with a growing
population. This blog focuses less on the civil transport and more on the
transport of goods. The focus is on multi-modal transport connectivity that
leverages on data and a rapid response mechanism to fine tune the Smart
Transport system to its highest level of efficiency and effectiveness. At mytrux the focus has been to
create a smart transport Eco-system that brings buyers and sellers of space on
a single platform. Mytrux is not a traditional trucking company. On the
contrary, it is a transport facilitator which largely leverages on the power of
an agnostic platform, innovative use of technology and a smart communication
DNA.
The following are the key components of the
mytrux Smart Transport idea:
·
Creation of a
Smart Transport Navigator
Mytrux has
focused its energies on putting in place a smart transport navigator. The
platform is agnostic and has been conceived with the smallest denominator of
the trucking industry in mind. Owners of trucking space and users of trucking
space can come together on this platform and find the optimal route and
service. The smart navigator enables the user to compare competing services on
a variety of parameters and take a decision. This navigator is the core of the
Mytrux offering.
·
Managing a
mobile interface effectively…
The transport
navigator is one part of the story. The bigger challenge is to address the
specific needs of truckers with different levels of literacy and technology
sophistication. The mobile interface at mytrux has been simplified to be
usable in a short time with the most basic smart phone device. Mobile device
compatibility also makes the platform highly robust and time sensitive. This
adds to the value of this smart transport platform.
·
On demand
transport data to the user and the provider…
If technology
is the cutting edge then timely data is the king as far as the mytrux platform is concerned. A trucker who leases out his asset knows perfectly well
how his trucks are being utilized and what is the slack time. This enables
flexibility and quick decision making. The user of the truck service can know
where his goods are held up, time required, alternate solutions etc. Since the
data is updated on a real time basis by the actual truck operator, the platform
throws up near real-time information to take more meaningful decisions.
·
Integrating
multi-modal transport providers…
This is a big
challenge in the transport industry. The movement of goods is not just through
one mode of transport. There could be a shipping transport up to the port, a
rail transport up to the warehouse and finally road transport for the last mile
delivery. These are discrete objects and therefore integration becomes a
challenge. That is where the mytrux smart transport solution comes in handy.
It integrates multi-modal transport into a single platform and gives a holistic
view to the user of space and for the lender of space.
·
Catalyst for
communication and integration of knowledge…
That is a key
role that mytrux plays. It goes beyond pure data bytes and translates them
into actionable information and knowledge on both sides of the transport
spectrum. The advantage of this Smart Transport platform is the rapid and near
real-time integration of data from multiple sources to create actionable inputs
for users and the lenders of the transport service. There is also a robust
information sharing mechanism in a simple and unambiguous manner so that cross
fertilization of data can help better decisions.
Mytrux is
not exactly a transport service provider, but it is a smart transport solution
provider. The platform has integrated the power of data, technology and
connectivity to translate gigabytes of data into useful and actionable information.
It is a non-physical Smart Transport System that is intended to give the best
value for both ends of the transport spectrum.
Great. I like the post. leetliker
ReplyDelete